Boost Your Odds at Google’s Snippet Box
As Google algorithms keeps changing more opportunity abounds for marketers… take the move to Google’s new snippets box… you can now structure your SEO into the framework of the new search feature to get on top of the page!
(more…)
Saved by the Max Sells Out With No Real Marketing
This article shows exactly how the traditional advertising model in DEAD! Strategy is the key to success and using each vehicle properly and consistently is what works today!
(more…)
ANA's K2 Report: Evidence of 'Pervasive' Agency Rebate Collection
This article likens the industry to a group of thugs ready to shake down anyone they can… shame on the big guys… who are taking more than they state and not giving the value back to their clients. Hopefully, the upcoming millennials have more integrity to bring to...
8 Intriguing Digital Marketing Stats From This Week
Here are some intriguing and cool data about our digital world. Looking at the use of Beacon technology to drive up response rates… dramatically. To Ad Blocking adoption and Instagram versus Twitter!
(more…)
Publisher Reach on Facebook Is Down 42%
This article shows a direct correlation to the implications of Dark Social Media on digital marketing we wrote about in our April “StrategyFIRST” blog post. The ability to reach target audiences is diminishing as they move to messengering services.
(more…)