Facebook launches rival to Google Display Network

This is probably the most important change in digital advertising in the past few years. The expansion of the FAN network will give Google a real run for the top spot in adverting dollars as search begins to fade and social/behavioral targeting becomes more viable. Watch this battle of the behemoths over the next year […]

35 Content Marketing Statistics To Propel You Into 2016

Content marketing encompasses and intersects with many other digital channels: social media, blogging and email marketing to name a few. The statistics contained in this post are generally focused around content marketing as an industry and practice, rather than on stats for specific digital marketing channels. While we love statistics, we implore our clients to […]

Why Brand Management Will Be Crucial In 2016

We love this article… that is why Linx’s CEO is beginning a personal blog called – “Strategy First”. His way of showing how Brand Strategy is more important than the tactics we employ and change regularly! To get a look at the blog – click here!

Top 5 E-Commerce Platforms in 2016

Linx has focused on open source leading ecommerce platforms since entering the web world in 1995. Today we use Woo Commerce and Magento exclusively to meet the needs of over 100 clients!

Infographic: 6 Types of Shoppers and the Brands They'll Pay More For

OK… let’s be a consumer for today! Linx spends time creating Customer Personas for each of our clients to assure we are targeting and communicating in the most effective manner. Take a look at this infographic. Are you one or more than one of these consumer depending on the product?

6 Things Geico and Vimeo Taught Us About Making Great Preroll Ads in 2015

Contextual advertising is the key to your success today. As this article points out that consumer, who are bombarded by over 5,000 advertising messages a day, need a better reason to pay attention. With a 5 second attention span and only five seconds to get your message across. Geico proves the point that if you […]