Big Tech Firms Are Ready for the Internet of Things, Even If Marketers Are Not
It is hard to believe that the complexities of the internet will continue to get more intense. Using data for decision making is not new, but now with too much information coming though the typical marketing pipe, it requires new tools to manage for success. This is the reason Linx has chosen Marketo to track […]
More E-Commerce Brands Are Turning to Television Ads. Is It Money Well Spent?
The Super Bowl is the last great mass media event in TV today. The fragmentation of the viewer has changed forever the ability to reach over 100 million people simultaneously. What a crazy turn of events to see the web, the frontier of one to one marketing use the Super Bowl to build their businesses!
Facebook launches rival to Google Display Network
This is probably the most important change in digital advertising in the past few years. The expansion of the FAN network will give Google a real run for the top spot in adverting dollars as search begins to fade and social/behavioral targeting becomes more viable. Watch this battle of the behemoths over the next year […]
The latest figures comparing the popularity of social sign-in on different platforms
Facebook continues to dominate the social sign-on world in both business and B2B. While Linked-in is moving up in the ranks for B2B we see their login as a more appropriate and valuable sign-on/login-in to integrate into overall marketing programs.
Our Biggest Success Tools – “Linking Sales and Marketing”
Our Goal… Make Every Salesperson 3-4X’s more Productive Linx researched for a full year the best integrated CRM/lead nurturing solution in the marketplace. One of the tools used was the Gartner Magic Quadrant.
35 Content Marketing Statistics To Propel You Into 2016
Content marketing encompasses and intersects with many other digital channels: social media, blogging and email marketing to name a few. The statistics contained in this post are generally focused around content marketing as an industry and practice, rather than on stats for specific digital marketing channels. While we love statistics, we implore our clients to […]
How To Make More Money With A Customer-Focused Content Marketing Strategy (VIDEO)
Today, Linx drive results with Marketo integrated into all your content marking efforts. We create immersive content that reaches the right person at the right time in the right medium.
Why Brand Management Will Be Crucial In 2016
We love this article… that is why Linx’s CEO is beginning a personal blog called – “Strategy First”. His way of showing how Brand Strategy is more important than the tactics we employ and change regularly! To get a look at the blog – click here!
Super Bowl 50 Complete Ad Chart: Who's Buying Commercials in the Big Game
This year the big and the new dominate the ad scene for the Super Bowl. Let’s hope the game is as enjoyable as the commercials are each year!
Top 5 E-Commerce Platforms in 2016
Linx has focused on open source leading ecommerce platforms since entering the web world in 1995. Today we use Woo Commerce and Magento exclusively to meet the needs of over 100 clients!
