Six Surefire Ways to Fail at Social Media
Social media is attractive to modern marketers – to say the least. Compared to sending monthly emails (the traditional outreach method dominant in the pre-
Long Island Business News Features Linxubator
It’s a proud day for Michael Smith and the Linx team. Long Island Business News featured a story on Linxubator: The Marketing Incubator for Smart
A Marketer’s Guide to Metric Measurement
Touch points, transactions and leads…oh, my! When it comes to metrics, how do marketers determine what matters most? Make no mistake about it – better
Top 10 Marketing Trends to Anticipate in 2015
Nothing drives the changing marketing landscape faster than technology. As marketers compete in an ever-evolving world, staying ahead of the game means
Mobile Video is the Brand Marketer’s Bread and Butter
What’s small, mighty and in the pockets of millennials aged 18 to 34? The smartphone. Yup, it’s true. Don’t be fooled by the size of the mobile screen: it has
Business Development 101: An Intro to Strategic Growth
Plenty of business owners are content to maintain a small operation. A decent but limited income is enough to eliminate the urgency of expanding their
5 Critical Components of a Cohesive Digital Marketing Strategy
Businesses today need a strong digital footprint to succeed on the web. There’s simply too much competition for businesses to overlook the power and
How to Harness the Power of Real Time Marketing
There’s a reason tickets to the World Series sell out so quickly: it’s about more than just the baseball. The thrill of watching a live event, the chance to
5 Tips for an Epic Video Content Marketing Strategy
Gone are the days of point-and-shoot video marketing. Here are the days of building a strategy to align video content with the goals of your company.
8 Simple Steps to Bring Your Business to Market
The road to transform your business and achieve your sales goals begins with a marketing plan. Failing to plan is planning to fail – but with the right
