The latest figures comparing the popularity of social sign-in on different platforms
Facebook continues to dominate the social sign-on world in both business and B2B. While Linked-in is moving up in the ranks for B2B we see their login as a more appropriate and valuable sign-on/login-in to integrate into overall marketing programs.
Our Biggest Success Tools – “Linking Sales and Marketing”
Our Goal… Make Every Salesperson 3-4X’s more Productive Linx researched for a full year the best integrated CRM/lead nurturing solution in the marketplace. One of the tools used was the Gartner Magic Quadrant.
35 Content Marketing Statistics To Propel You Into 2016
Content marketing encompasses and intersects with many other digital channels: social media, blogging and email marketing to name a few. The statistics contained in this post are generally focused around content marketing as an industry and practice, rather than on stats for specific digital marketing channels. While we love statistics, we implore our clients to […]
How To Make More Money With A Customer-Focused Content Marketing Strategy (VIDEO)
Today, Linx drive results with Marketo integrated into all your content marking efforts. We create immersive content that reaches the right person at the right time in the right medium.
Why Brand Management Will Be Crucial In 2016
We love this article… that is why Linx’s CEO is beginning a personal blog called – “Strategy First”. His way of showing how Brand Strategy is more important than the tactics we employ and change regularly! To get a look at the blog – click here!
Super Bowl 50 Complete Ad Chart: Who's Buying Commercials in the Big Game
This year the big and the new dominate the ad scene for the Super Bowl. Let’s hope the game is as enjoyable as the commercials are each year!
How Typecasting Millennials Is Hurting Ad Buyers
Does the future use segmentation by marketers? Maybe not! As it becomes increasingly easier for marketers to use programmatic buying and content customization for each user, the old days of “one to many” is definitely dying, but will it be it be dead? Linx is now leveraging retargeting solutions and Marketo to automate content for […]
Infographic: 6 Types of Shoppers and the Brands They'll Pay More For
OK… let’s be a consumer for today! Linx spends time creating Customer Personas for each of our clients to assure we are targeting and communicating in the most effective manner. Take a look at this infographic. Are you one or more than one of these consumer depending on the product?
6 Things Geico and Vimeo Taught Us About Making Great Preroll Ads in 2015
Contextual advertising is the key to your success today. As this article points out that consumer, who are bombarded by over 5,000 advertising messages a day, need a better reason to pay attention. With a 5 second attention span and only five seconds to get your message across. Geico proves the point that if you […]
Google Calls Its New Ad Option for App Developers 'an Install-Seeking Machine'
Programmatic buying takes a fast new turn. With user data creating infinite targeting options, Google has done it again! Now in-app advertising is fully automated… what is next? Linx continues to streamline our buying options with a focus on programmatic buying with our partner Direct Agents.