Big Tech Firms Are Ready for the Internet of Things, Even If Marketers Are Not
It is hard to believe that the complexities of the internet will continue to get more intense. Using data for decision making is not new, but now with too much information coming though the typical marketing pipe, it requires new tools to manage for success. This is the reason Linx has chosen Marketo to track […]
Facebook and Twitter: Users Process Mobile Content Faster
Our brains are changing. As we multi-screen through life, we are now increasing our cognition of messages as much as we increase our content consumption. This evolutionary change is happening even faster now that we use mobile devices daily!
The Science of Social Media Success
Who needs Researchers? Why not test in real time? This has been our philosophy for the past few years as we are able to get quantitative and qualitative information from our social networks and testing!
8 Secrets That Let You Create an Unstoppable Social Media Machine
Linx has been saying for decades that every company needs a market driven brand strategy that always begins with talking and listening to your customers. Social Media is the perfect tool to start with.
Our Biggest Success Tools – “Linking Sales and Marketing”
Our Goal… Make Every Salesperson 3-4X’s more Productive Linx researched for a full year the best integrated CRM/lead nurturing solution in the marketplace. One of the tools used was the Gartner Magic Quadrant.
35 Content Marketing Statistics To Propel You Into 2016
Content marketing encompasses and intersects with many other digital channels: social media, blogging and email marketing to name a few. The statistics contained in this post are generally focused around content marketing as an industry and practice, rather than on stats for specific digital marketing channels. While we love statistics, we implore our clients to […]
How To Make More Money With A Customer-Focused Content Marketing Strategy (VIDEO)
Today, Linx drive results with Marketo integrated into all your content marking efforts. We create immersive content that reaches the right person at the right time in the right medium.
Why Brand Management Will Be Crucial In 2016
We love this article… that is why Linx’s CEO is beginning a personal blog called – “Strategy First”. His way of showing how Brand Strategy is more important than the tactics we employ and change regularly! To get a look at the blog – click here!
How Typecasting Millennials Is Hurting Ad Buyers
Does the future use segmentation by marketers? Maybe not! As it becomes increasingly easier for marketers to use programmatic buying and content customization for each user, the old days of “one to many” is definitely dying, but will it be it be dead? Linx is now leveraging retargeting solutions and Marketo to automate content for […]
Infographic: 6 Types of Shoppers and the Brands They'll Pay More For
OK… let’s be a consumer for today! Linx spends time creating Customer Personas for each of our clients to assure we are targeting and communicating in the most effective manner. Take a look at this infographic. Are you one or more than one of these consumer depending on the product?
