Flashback Friday: TV's First Commercial Ran 75 Years Ago Today
OMG! The mainstay of advertising has forever changed, but today we can celebrate its beginning. While TV viewership continues to decline, video viewership on devises continues to climb… just keep your messages short!
Vonage Takes Over Office Building With Drones, Jet Packs, Holograms
Event and experiential marketing is becoming a must use for most marketers. The ubiquitous screen that delivers all our information may create recognition, but impact is created through physical experience. Especially in B2B. This video demonstrates it perfectly!
The Best Way to Get All the Marketing Research You Need
OK… this goes down as one of the worst and stupidest stories ever. It fails to tell you anything about the title of the story… and most important it does not recognize the new cognitive and analytical power in new applications to get you the real data needed. It’s about data not research!
Instagram Distinguishes Itself in Social Commerce by Touting Product Discovery
A buyer’s journey typically starts with information gathering… Instagram has created a great niche in the area as way to discover products and quickly gain insights to competitive options. Any new item should leverage this platform.